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SEO Audit
Intake Form
General
Name *
*
First
Last
Email *
*
Company Name *
*
What is the main URL of your website?
Other related URLs (mobile, hot sites, regions):
Other non-related domains you own:
What is the seasonality of your business? The more detail the better.
Do you participate in any online or offline events, show trades or similar?
How has Covid impacted your business?
Are there any other social or political situations that have impacted your business?
Please describe your target audience.
Where can we access historical and ongoing content?
Who are your main competitors? Please include links to their websites.
Why are you on the internet? Describe as precisely as possible.
In your opinion, what are the current strengths of your website?
In your opinion, what are the current weaknesses of your website?
In your opinion, what would be a successful visit to the website? Examples: X filled forms per month, Y organic visits increase vs same month last year…
List the top 10-20 keywords you would like your website to rank for.
How old is your website? Please elaborate.
What are the most important sections/pages of the website and why?
Would you like to remove any sections/page of the site?
Does your website menu include all the most important items? Would you change anything?
Do you have a blog/news section? Please share the link.
Are there any legal particularities regarding your business activity?
Please paste the URL/links of all the forms used in the website and describe their purpose.
Have you ever worked the SEO/Online Marketing of the website? If so, when and what was done?
Do you use any of these tools/resources?
Google Analytics
Adobe SiteCatalyst - Omniture
Google Search Console
Google Ads
Google Tag Manager
Google Merchant Center
CDN
Email Marketing
Email Automations
Heat Mapping
Tests A/B
Link Building
Blogging
Review Generation/Management
Social Networks, if so, please paste the links
Other
Please indicate yes/no, the name of the tool used and recover all usernames and passwords. We will be asking for them soon.
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